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On September 28 of 2005, the Outdoor Advertising Association of America held it's second annual STAR Showcase during New York's 2nd annual Advertising Week. After the success of last years event, which the IBAA attended, it was determined that another showing for the 2005 innovations trade show was worth the investment. Consequently, the IBAA could not have been more correct. This years innovation STAR Showcase saw more than twice the number of exhibitors and nearly three times the number of attending media buyers. While the IBAA had it's own booth to remind show goers that indoor is a thriving and growing out-of-home medium, several of our larger members with outdoor divisions had their own booths spinning the newest in digital displays, tracking systems, billboard innovations and other geeky gadgets to better serve and enrichen the out-of-home industry. IBAA
Members in attendance included Ads
On Target, All
Over Media, Alloy
Out-of-Home, NextMedia,
Street Blimps and Zoom Media.
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Ads On Target Alloy Out-of-Home NextMedia Group Zoom Media
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AllOver Media IBAA Street Blimps |
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Copyright
© 2008, Indoor Billboard Advertising Association |